Albavo › Etsy keywords › cat toy
“cat toy” on Etsy: should it be in your 13 tags?
All readings from 16 September 2026. Each figure below carries its date.
Nothing here is estimated: searches, listings and purchase rate from Etsy Marketplace Insights, where Etsy publishes its own figures.
Yes. At 69 out of 100, “cat toy” earns a place in your 13 tags.
The verdict
69 is 4 points above 65, the line from which Albavo says to use a tag.
Your own 13 tags can be scored the same way, each one: sign in, it is free.
What it means for your listing
Put “cat toy” in your tags as written: the field is crowded (37 searches for every 1,000 listings), yet with a purchase rate Etsy files as “low” the term still clears the 65 line. Timing matters: searches start climbing in October and peak in December, so the listing should be live before the climb.
How the score is calculated
≈ 0.025 purchases a month per 1,000 competing listings: 5,613 searches × 0.066% (median rate measured on 6 “low” terms) ÷ 151,184 listings.
That figure is placed on a fixed logarithmic scale: 0.0001 purchase a month per 1,000 listings scores 0, 0.3 scores 100. The same scale applies to every term, in the tool and here.
Demand, as measured
5,613 searches in 30 days: shoppers type it more than 1,000 times a month. That is 37 searches for every 1,000 listings: many listings for each shopper. Etsy files its purchase rate under “low”, the second lowest of the five tiers it publishes.
Marketplace Insights reading of 16 September 2026, 37 days before this page was generated: the market may have moved since.
The season, over twelve months
Peak in December 2025 (12,648 searches), low in February 2026 (4,894): ×2.6 between the two. The climb starts in October: that is when the listing has to be online already, not at the peak. October, November and December alone bring 40% of the year's searches.
The current month, still incomplete, is drawn dotted and counts neither as peak nor as low. Monthly volumes read on Marketplace Insights on 16 September 2026, 37 days before this page was generated: the market may have moved since.
What buyers pay
Marketplace Insights publishes this range as the median price buyers paid, in the currency and number format of the account that read it (€), never converted.
Read on Marketplace Insights on 16 September 2026, 37 days before this page was generated: the market may have moved since.
The top of the market
7 of the first 19 listings come from Star Sellers. 18 different shops for 19 places: almost no shop appears twice.
The first 19 listings, read on Marketplace Insights on 16 September 2026, 37 days before this page was generated: the market may have moved since.
What you will not see here
- Estimated sales: Etsy does not publish them, and an invented figure helps nobody.
- A figure without a date: a reading 30 days old or more says so itself.
- Which terms would do better than this one on your listing, or what your current tags are worth: that answer depends on your shop, so it lives in the tool.
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Read next: a keyword explained in full · the 13 tags and their rules · choosing an Etsy keyword tool